CSV, Webhook
Outbound to Companies That Have Fundraised
Automating outbound to companies that recently raised funding helps you capture high-intent prospects. Here's how to run this play in Unify:
Building Your Fundraising Audience
Start by gathering a list of recently funded companies using platforms like Crunchbase, PitchBook, or Harmonic. Create a CSV with company names and websites, then upload this to create your fundraising audience.
Creating Your Funding Play
Set up a play to prospect three contacts per company, focusing on net-new contacts in your target regions like US, Canada, and UK. Choose specific personas that are relevant to companies post-fundraise.
Setting Up Your Sequences
Create sequences that acknowledge their recent funding. Use AI snippets and smart variables to personalize messaging around their fundraise. Add Zapier steps if needed to enhance your workflow.
By targeting companies right after they raise funding, you can reach prospects when they're ready to invest in new solutions.